Tap into the technology of nonstop listening

From brief to activation, Loud is built to help you plan, create, and execute audio and audiovisual campaigns that connect with real attention at scale.

CQS Diagram Mobile

Our solution: Content Quality Score

The Content Quality Score, a proprietary scoring framework, generates new contextual signals that operate across formats, audiences and platforms, aligning each ad with the moments most likely to optimize attention, independent of IDs

Content Quality Score

AI that transforms language

Loud uses large language models and vectorization to measure the semantic distance between your ad and potential content based on meaning, tone and intent.

Drawing on thousands of hours of content and millions of data points, Loud identifies not just the show or episode, but the specific moments where your message will resonate most.

AI Transformation

Format and supply agnostic

The Content Quality Score works wherever your audience is, across podcasts, radio, video and more, on the open web or in walled gardens. With no supply bias, it focuses on what performs best for your brand.

Format Supply

Connects the details with the big picture

Themes, Meanings and Narrative

Maps both explicit and inferred subject matter to understand what content is about.

Emotion, Sentiment & Values

Analyzes tone and emotional framing to understand its position and how it makes audiences feel.

Pain Points & Purpose

Identifies what the content is trying to resolve or explore and whether your ad offers a meaningful connection or solution.

Connects Details

What the Content Quality Score delivers

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A consistent score

showing how well content aligns with your unique message.

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A ranking of content and channels

for your ads, plus estimated reach, to support smarter planning and delivery.

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Transparent and shareable reporting

that details each score and helps inform future campaign planning.

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